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Adapting your Music Release Strategy for COVID
Jake Standley Jake Standley

Adapting your Music Release Strategy for COVID

At this point - everyone has had to deal with the effects of COVID. Our own Josie Francis, Director of Social Media & Marketing was forced to leave a full-time job earlier this year to pursue freelancing. This pandemic has harmed almost every industry around the world. But its impact on music has created a unique situation.

Traditional routes for promoting an artist or ‘breaking’ a new artist no longer work.

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3 Strategies for a Successful Music Release
Jake Standley Jake Standley

3 Strategies for a Successful Music Release

At Steak Worldwide, we’ve established a solid system for releasing music, without relying on editorial playlist support. Our most recent release, “HOTBOX” by SoloSam & Michael Christmas has already broken 25,000 streams on Spotify during its first few days, and the track is currently trending on Audiomack’s home page!

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